Meaning unique selling proposition
What does unique selling proposition mean? Here you find 6 meanings of the word unique selling proposition. You can also add a definition of unique selling proposition yourself

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unique selling proposition


An approach to developing the advertising message that concentrates on the uniquely differentiating characteristic of the product that is both important to the customer and a unique strength of the advertised products when compared to competing products.
Source: ama.org (offline)

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unique selling proposition


The factors that differentiate a product, service or brand from its competitors.
Source: alavon365.com

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unique selling proposition


is a marketing concept that was first proposed as a theory to explain a pattern among successful advertising campaigns of the early 1940s. It states that such campaigns made unique propositions to the [..]
Source: umstrategies.com

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unique selling proposition


the distinct features and benefits that differentiate a company’s product/service from the competition.
Source: cocommunications.com

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unique selling proposition


The reason why somebody should buy from you and not your competition. The unique benefits that your products or services offer consumers. What it is that makes you special, different
Source: om4tourism.com (offline)

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unique selling proposition


why do your customers buy from you what is it about your product and/or service that distinguishes your from your competition)? You may have more then one for different product/service lines or segmen [..]
Source: companyrescue.co.uk





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